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https://vistashopeesolutions.vistashopee.com/How to Increase Online Sales for your Ecommerce Store

How to Increase Online Sales for your Ecommerce Store

Marketing
Mar 02, 2022
VistaShopee

So you’ve just set up a new e-commerce store for yourself. You have handpicked all the trendy products along with their images and added them to your online store. Now your website looks aesthetically good, done with the final checkup and here you are ready for the online sales to roll in.


But wait one second!


How are you going to get online orders? Do the online prospective customers know what you sell or do they really are aware that you have started an online business?


Getting your e-commerce store up and running is just a small milestone that you have achieved in your online business journey. Now you need to streamline certain strategies to up your marketing game so that you can reach out your products to several customers online who are looking for the right products.


So pull your socks up and get ready to know some of the simplest and affordable strategies that you can apply initially to market your website and products and seal the right deal with your prospective online visitors.


Mobile-First Approach

Did you know that according to Statista In 2020, the penetration rate of smartphones in India had reached 54 percent and now it has been estimated to reach 96 percent by the year 2040.


So today it is obvious to say that smartphones have become a major part and parcel of our lifestyle. And to a great surprise, even mobile phones have seriously impacted the purchase decision of several customers.


Customers' buying process begins with researching products online through their mobile phones and then ending up with purchasing products online through websites or mobile app stores. VistaShopee helps you to get into the mobile phones of such customers by having your own app. 


So just imagine, if your brand is present in your customer's pocket 24X7 in the form of an app store on their mobile screen. 


Then voila!


They would instantly be impressed just swipe the products, add to the cart, done with the payment and here they have purchased the product from your online app store.


It feels so satisfying, doesn't it!


To let you feel it in reality, VistaShopee helps you to get into the mobile phones of such customers by having your own app with your own brand name and logo as an icon along with the possibility to market, share, and grow your app. 


Product images initiate purchase decision

For many buyers, pictures are the most important aspect of whether to buy or not) a particular product. For some, it is even more important than the price!


For your e-commerce business product images are the silent salesman that lets you crack the right deal with your online visitors who may get impressed with the attractive products images that you upload.


When products are viewed from every angle it builds up the trust upon the product in the minds of the visitor and encourages them to click the BUY NOW button. This is all made possible with VistaShopee which lets you add unlimited product images from every angle to showcase your products in style.


Even for those who do not decide solely based on the pictures whether to buy something or not, pictures still play an important role. It just comes down to this, a bad quality image leading to confusion and ultimately no sales.


So it is always recommended that you shouldn’t leave your customer wondering what your product actually is and what it consists of.


Social Media Marketing

Social media platforms are more than just social media posts or simply having social media accounts isn’t enough. You need to have an active presence in order to make the best impression with your potential customers.


Social media platforms let you maintain brand reputation and transparency between you and your online visitors.  


In fact, you can take absolute benefit of social media by sharing your website or products link into your social media post. This helps you to draw traffic to your official website and this way visitors can have a glance through your products which then drives them to make a purchase.


Similarly, social media groups and forums are a holy grail, if used effectively then they can be a great source to drive traffic and ultimately online sales to your e-commerce site.


Social Listening

Social Media is one such kind of marketing tool that it can make or break an online business. It acts as a legit business profile for many online visitors to scan the quality of the company and its products. 


So here’s why social listening comes as a part of a strategy to increase your online sales is that, In an online world, the customer is the king and their needs and requirements need to be taken into consideration. Many people reach out to brands on social media because the platforms feel more accessible, or because they might have a quick, simple question that they need help in resolving.


If you as a brand take the initiative to pay attention to the visitor queries and complaints and make your business more approachable then you can secure more repeat customers and even encourage new ones to take the plunge, driving online sales.


Good Website User Experience

Your online website is your doorway that sets the first impression in the minds of the visitor. 


Even though your website looks aesthetically divine it's of no use if your website couldn't bring adequate online sales for you. 


Your prospective visitors landing on your website should be able to easily navigate your website. Your products segregated under related categories makes it convenient for the user to filter and browse through your products and get educated about your products. VistaShopee lets you create multiple product categories that makes it simpler to explore wide product offerings.


When your website offers an excellent shopping experience to your online shoppers then they would not leave any chance to get impressed and finally settle the deal with you.


Freebies and Discounts

Giving your customers a taste of your product or service with free trials or samples is perfect for sealing the deal and driving online sales.


For example, if you are into the software business, VistaShopee makes it possible with its affordable platform to let your customers download the free trial of your software, tempting them to finally buy your product after trial.


Running discounts with promo codes encourages customers to try out the product for the first time as the cost risk factor is low and why not existing customers would also be enticed to use the discount offer for their own benefit.


Easy Checkout Process

According to a study from the Baymard Institute, 27% of customers who abandoned their carts during checkout did so because the checkout process was too long or complicated.


The purchase decision of many customers is dependent upon the number of steps required to go through the payment process and the available payment options to choose from.


It is always recommended to simplify the payment process by limiting the steps needed to finally clicking on the Proceed to Pay button. Plenty of folks still prefer the COD facility so don’t forget to appease such kinds of audiences. VistaShopee has many popular payment gateways pre-integrated like Razorpay, CC Avenue, PayU, InstaMojo, PayTM, Cashfree, etc enabling you to accept payment through Debit/Credit card, Net Banking, Wallets, UPI’s.


So a simple, accommodating checkout process will play a big part in helping increase online sales!


Final Thoughts

So these were some of the simple strategies or suggestions that will really help you gather some quality online sales.


Whether your online business is big or small we are pretty sure that your primary goal would be to increase online sales and soar higher than your competitors.


While some strategies might not be viable for your business type, the right combination of marketing strategies will help you settle online sales deals with your prospective customers.


https://vistashopeesolutions.vistashopee.com/Product Photographs - Your Silent Salesman in your Online Business

Product Photographs - Your Silent Salesman in your Online Business

Marketing
Feb 19, 2022
VistaShopee

Did you know that a Human brain reacts to an image in just 13 milliseconds? That’s 60,000 times faster than text!


So you can guess the time exactly you took to read that sentence then to imbibe the information that you would grab if viewed from an image.


Similarly in your online business, Product photos plays an important role that influences the purchase decision of many customers. The quality of images you upload the same perspective your online visitor would take to zero down on whether to buy your product or not.


In this article, we would explain to you how quality product photography is essential in your online shop and how with just minimal resources you can click and upload adequate product images to get going with your online store.


First, let’s understand what is Product Photography?


Product photography is the process of showcasing your products visually to your customers in such a way that it fills in the position of an actual salesman in your online store.


In an online store, you would have a long list of products along with categories. In such a situation, how would you explain to your customers how the product works or looks for that matter?


This is where Product Photography comes in.


Being a part of the product description, photography helps you in capturing the viewer’s attention instantly.


It would be easier to say that “ Photos speak louder than text


Now, let us know why it's important to click great pictures of your products.


To start off with a product photoshoot, it is very vital to understand what are your intentions behind clicking the photos like from the sales point of view or otherwise just to beautify your shop.


You need to set a standard point of view as to why you are clicking photos and what exactly you want to convey through your photos to your prospective visitors.


Secondly, there is no such rocket science, that you must be a master in photography. With minimal resources and some photography techniques, you can take good snaps of your products.


As an owner of your online shop, you just need three things i.e A proper coordinated background, A space with good lighting, and a mobile phone with a good camera quality or a DSLR (in case you have one).


Only with a good combination of the above three things which you happen to arrange then you are just one step away from clicking that camera button and uploading the pictures in your online store.


Well, if we talk about why product photography is important then...


It connects the product and the customer who views it

When customers view a particular product online they tend to get attracted to the product image than to the description below. On the basis of the quality of the product photo, they perceive how the physical quality of the product would be.


That’s how significant it is, a good quality image can improve your product’s value in your customer’s mind and vice versa.


Images help to stand out in the minds of the customers

Product images leave a lasting impression in the minds of the customers.


A good quality image must connect with the customer as soon as they land on the product page. They must be hooked in such a way that they get induced to explore the product from every angle and finally click that BUY button.


Similarly, if the product images are not up to the mark, customers will immediately leave if they did not like your product at first glance itself. First impressions stay with the customer and they make a more permanent impression than you’d think.


Product Images initiate Purchase decisions

For many buyers, pictures are the most important aspect of whether to buy or not) a particular product. For some, it is even more important than the price!


Even for those who do not decide solely based on the pictures whether to buy something or not, pictures still play an important role.It just comes down to this, a bad quality image leading to confusion and ultimately no sales.


It is always recommended that you shouldn’t leave your customer wondering what your product actually is and what it consists of.


Final Thoughts

Product photography plays an extremely essential role in determining the sales of a product.

 

You can master the art of photography from your home at a beginner level, with minimum equipment & effort and gradually you can move into a more professional level.


The prime objective of an image is to visualize the product and make it even more appealing when the customer visits the online store. An image should substitute the need of the customer to touch & feel the product, estimate the quality.


So now you are aware of what role product photography plays in your online shop and the minimal requirement to capture a beautiful product picture, you can finally get clicking!

https://vistashopeesolutions.vistashopee.com/Top 6 Reasons Why E-commerce is so Important for Your Business

Top 6 Reasons Why E-commerce is so Important for Your Business

Why E-commerce
Feb 15, 2022
VistaShopee

From startups to small businesses even bigger brands were able to successfully create their mark into the online world, as they were able to justify the fact that eCommerce has a lot of potential and scope in the near future. E-commerce welcomes anyone who has the aim to sell online with open hands where they can showcase their products or services to the world in the form of a website or an app.


In Today’s competitive and convenience-focused society, consumers no longer prefer to step out of their homes in order to buy items, instead, consumers want to shop from their own homes, making e-commerce a flexible solution for both businesses and buyers.


Launching an e-commerce store can be time-consuming but with the help of a user-friendly and affordable eCommerce platform such as VistaShopee can let you create your online shop in just a few steps and you’ll be all set to start selling online.


If you’re still in a confused state of mind about launching an eCommerce store then look no further. Here are the Top 6 reasons why eCommerce is so important for you to run a successful business and just how you can benefit from moving online this year!


Global Reach:

E-commerce reaches customers all over the world. They can make a purchase anywhere and anytime. Thus, offering maximum convenience at consumers' fingertips. There are very few physical limitations for the products to reach the right consumers. The rise in internet usage and the growth of social media have made it easier for eCommerce business owners to reach a diverse new mix of customers.


Lower Operating Cost:

The nature of E-commerce business is such that the cost of office space at multiple locations can be avoided. There is a huge saving on real estate space. Also, due to the online nature of business, the cost of logistics and supply chain is also relatively low. If you create your store with an affordable platform like VistaShopee, your store would be ready easily with zero set-up cost and no hidden charges. Thus it is simple to say that “Creating and maintaining a website is less expensive than running a traditional brick-and-mortar store”.


Consumer Insights:

On an E-commerce platform, it becomes much easier to track and analyze the digital footprints of users that visit the website. While VistaShopee lets you trace, analyze, and measure the behavior of your potential visitors to your website with the help of google analytics code embedded in your site. Thus in this way, the entire user journey can be studied to know more about the needs of the customers, and accordingly, product and marketing strategies can be planned out.


Customization:

The beautiful thing about E-commerce is that it gives customers and their shopping experiences much more importance. Its robust algorithmic technologies provide a great customer viewing experience with excellent personalized content and product recommendations. These targeted communications can help eCommerce business owners to generate more sales by showing the most relevant content to each visitor.


Great Marketing Opportunities:

Your website is the greatest marketing tool that you can use in the online world. The SEO-optimized content and blogs on your website would help you to rank higher on the search results page. Alongside your website you can carry out other marketing techniques such as social media marketing and email marketing, all of these efforts will help you to develop a stronger online presence.


Easy Scaling up:

With an eCommerce business in place, any business owner can move from taking small tiny steps to larger leaps. The issue of physical space and management of inventory unlike bricks and mortar stores does not seem to be a problem in the growth journey of any online business.


As your business grows it’s very likely you’ll want to grow your product range and customer base, we at VistaShopee believe in growth and excellence so no matter you start small and grow big our exclusive plans are designed for every scale of business. Thus thereby any E-commerce merchant can scale up their business quickly by simply increasing the bandwidth to take up more sales orders and traffic.


So now you must have got some idea about how e-commerce can widely impact your business in a good way. As the ball is in your court it's upon you how you take your business online to the next level and start selling online by having your own website and app. If you are looking for a content-driven affordable eCommerce solution? then why don’t you talk to our team call us on +91 9808198198 or simply visit our website to know more https://www.vistashopee.com

https://vistashopeesolutions.vistashopee.com/Ecommerce Simplified!

Ecommerce Simplified!

Why E-commerce
Feb 11, 2022
VistaShopee

E-commerce or Electronic commerce is a business model that facilitates enterprises or individuals to conduct business through the electronic medium. It consists of commercial activities like buying and selling of goods or services. E-commerce also includes the sale and purchase of non-physical goods, such as services and digital products.


In simple terms, E-commerce is buying and selling which happens over the internet.


One interesting fact to know is that the history of the first E-commerce sales dates back to a man selling a CD to his friend on his website called NetMarket (An American Retail Platform) on August 11, 1994. 


This was the first example of a consumer purchasing a product from a business through the World Wide Web—or “e-commerce” as we commonly know it today.


Since then, E-commerce has evolved to make products easier to discover and purchase through online retailers and marketplaces. Independent freelancers, small businesses, and large corporations have all benefited from e-commerce, which enables them to sell their goods and services at a scale that was not possible with traditional offline retail.


E-Commerce for your business 

There are many types of eCommerce models for you to consider before launching your online store.


For Home Businesses

If you are running a Home-based business, handling all the business activities all by yourself, then here’s a chance to reach out your products to every doorstep by simply going online which is made possible with VistaShopee - an easy and affordable platform to sell and showcase products online.


For Restaurant & Perishable Products

You are into a business like the food industry or perishable products where immediate/same-day deliveries are important then yes you can manage all this in your online Store with VistaShopee the best e-Commerce solution for restaurants and the food industry.


For Startups

During the pandemic, many people lost their jobs or switched over to new money-making options. So if you already run a business or if any business idea is going in your mind then, VistaShopee can make it possible to bring your business idea into reality by having your own website and app at affordable prices.


For Retailers

You are into retail business selling locally through the physical shop. E-commerce is a great opportunity for you to grow your orders by reaching customers present at every nook and corner.


For Wholesalers

Wholesalers or manufacturers sell products or services to other businesses. This model is often called as B2B (Business to Business) eCommerce and usually deals with products in Bulk with heavy discounts like electronics, chemicals, branded cosmetics and clothing, grocery, and more.


For Software Industry

Selling Digital products like software, distribution of license keys is made easy with e-commerce. You can sell any software with easily downloadable links and license keys delivered through email or SMS.  


All this is made possible at a very affordable cost with VistaShopee - your perfect partner in your online business journey. 


E-commerce is on the Rise

Online Shopping Retail Sales in India 2019 - 2024

Source: Statista


According to Statista - Online shopping sales across India amounted to around 55 billion U.S. dollars in 2020. An estimate has been made that the sales to grow over 124 billion U.S.This means that the eCommerce market in India is one of the fastest-growing in the world.


Looking from a wider perspective the way technology and the internet has penetrated into India it is sure to know that there is no looking back when an eCommerce business is initiated.


Consumers make faster purchase decisions while scrolling products on their mobile phones. Therefore having an online presence in the form of a website or an app can go a long way in generating traffic and sales for any online business venture.


Conclusion

E-commerce is a proven business model that helps drive revenue growth for some of the world’s largest brands. By getting started with eCommerce, you can reach more customers online and significantly increase your business revenue.


If starting an eCommerce business is something on your mind. Make sure you do your research before you start, come up with a solid business plan, and then consider a good eCommerce platform like VistaShopee, Shopify, or BigCommerce, if not a tech-savvy one to start to sell online.

https://vistashopeesolutions.vistashopee.com/How to Choose the Right E-commerce Platform for your Online Business

How to Choose the Right E-commerce Platform for your Online Business

Marketing
Jan 04, 2022
VistaShopee

Every business, from small to large, is trying to have an online presence with an eCommerce website. As the number of eCommerce players grows, so does the number of eCommerce development companies and one of its kind is VistaShopee.


VistaShopee is a pioneering online business platform that makes it simple and easy for you to sell and present your products or services effortlessly. The fact is undeniable that choosing the right eCommerce website development company is a bit difficult considering the number of options in front of you.


But we will make that decision-making process simple with these key points to select an eCommerce website development platform.


Check for Reviews and Testimonials

The first step in selecting a company for your eCommerce development website is to check for the company reviews online or to check their testimonials. Here you can checkout VistaShopee Testimonials. This step will help you to validate the company's trust & credibility and help you understand the company from their previous client perspective.


Check Portfolio

After you validate the company reviews and testimonials the next step is to validate their previous experience in your target segment. let's say you need to sell software or an online course, check for their previous experience in that segment. Here VistaShopee makes it the most flexible platform to choose as it supports any type of business regardless of any industry. From here you can checkout their Sample Websites.

Having a look at their portfolio will help you assess their relevant experience and also check if their design pattern is matching with your taste.


Cost Estimation

Discuss the cost of your eCommerce website with the company and make sure it is within your budget. Request them to provide a structure of the pricing such as design, database configuration, server management, and development. Compare the pricing with a few more vendors and select the vendor who matches with all your criteria such as reliability, experience, and pricing.

Here VistaShopee makes it the most affordable platform for you as plans are according to your business requirements and even there is zero set-up cost involved. Checkout their Pricing Plans here.


Time to Market

Time = Money. You would not want to wait for a year to get your website ready. A professional firm like VistaShopee can get your website ready as quickly as within a few hours depending upon the number of products to be added.


You can visit their FAQ section or simply Ask for a statement of work to understand the project-related tasks and the timeline to deliver them. This will help you to smooth your project and complete the project on time.


Post go-live support

The firm you select should be able to provide service as well after your complete website goes live. Here VistaShopee offers you a 3 Tier help where you can either watch their exclusive tutorial videos available on YouTube or you can call them on +919808198198 or Email on info@vistashopee.com. Even partners in your area would be happy to help you.


All in One Services

Once your site is launched you might need support for server management or digital marketing and it is good to have an all-in-one company for these needs. Having a single vendor to handle all these for your business will reduce the operational hassles. VistaShopee is a complete online business solution for you as it offers right from website designing to product photography to even digital marketing services as well.


We hope you have found these tips for hiring a suitable eCommerce website development company useful. Now it’s upon you…choose the right eCommerce platform that is developed on the basis of growth and future security of your online business needs.

https://vistashopeesolutions.vistashopee.com/VistaShopee V/s Dotpe: Which is Better for your Store?

VistaShopee V/s Dotpe: Which is Better for your Store?

Comparison
Dec 30, 2021
VistaShopee

Are you thinking of starting your online business? Not sure whether you should use VistaShopee or Dotpe?


As a business owner, choosing the right eCommerce platform that fits your business requirements is very crucial for your success. Every eCommerce platform comes with its own pros & cons, this comparison blog will give a little bit of an idea of which eCommerce platform suits you the better.


Before we start, let's understand what makes these platforms stand out.

DotPe is a technology start-up providing a commerce and payments platform to offline enterprise businesses based in Gurgaon, India.


VistaShopee is the most affordable, manageable, flexible, presentable, marketable & expandable content-driven platform for any size of business in every industry to create websites & mobile apps to present or sell products or services. And even they are on their own platform, thus making it more transparent for you to make your eCommerce platform selection decision.


Products

Dotpe is for any kind of business but not for any kind of industry. In simple terms, it does not let you sell certain products such as digital products like software, e-books,  courses, etc. Whereas VistaShopee is for every business from any industry, be it standard products like groceries, cakes, or clothes to digital products, electronics, and even personalizable products such as bouquets, mugs, etc.


Product Showcase

In an online world, Product images play a major role in driving customers from product viewing to product addition into the cart. Dotpe does not have various product showcase options apart from size and color type, lacking product understandability.

Whereas VistaShopee gives you In-built Product Showcase Tools to convince customers like you can add Multiple Product Photos and Videos showcasing your product from every angle. Explain your products in detail with attractive descriptions and information tabs.


Website

Dotpe lets you make your store unique by choosing unique looks from a list of themes. But with VistaShopee you get to choose from an array of multiple themes. Each theme has multiple configurable colors to look unique and that match your brand’s tone. In this way, your website would get a different look and feel and will be much more appealing.


Pricing

Dotpe lets you to keep offer prices on your products but you cannot explore more with discounts and offers which are the focal points for any customer to get induced to buy any product. Whereas with VistaShopee you can run a discount campaign with a dedicated banner within the site. Show MRP and offer price together and even set promo codes on selected products.


Payment Gateways

There is a limited selection of payment gateway in the case of Dotpe.

Whereas VistaShopee offers you a much wider range of payment options for both international (PayPal, Stripe) as well as national (Razor pay, CC    Avenue, PayU, InstaMojo, PayTM, Cashfree). With VistaShopee you even get pre-integrated payment gateways for a quick start.


Cart

VistaShopee offers a feature of setting billing and shipping addresses different for every order your customer places. This gives more importance to your customers to have a personalized cart experience.


SMART App

VistaShopee provides a unique app called SMART(Sales, Marketing, Administrating & Relationship Tool for its users to multiply their revenue with their online shop.VistaShopee SMART App will be connected to your Online Shop and will help you and your Sales and Marketing Team to Create & Share Visiting Cards, Letters on Letterhead, Flyers, Brochures, Catalogs, Price List, Quotation, Order, Invoice, Messages, and Social Media Posts.


If you are looking for something that is completely hassle-free and that is developed on the basis of growth and future security of your online business needs then VistaShopee is the best option to start selling online.

https://vistashopeesolutions.vistashopee.com/The Benefits of having a FAQ Page on your Website

The Benefits of having a FAQ Page on your Website

Marketing
Dec 21, 2021
VistaShopee

FAQ stands for Frequently Asked Questions, and an FAQ page on your website is an organized collection of valuable information that your customers ask about your products and services. This page is a useful way to organize information that your customers often ask.


Your FAQ page is a section of your website that will become a go-to destination for your customers. This page is one of the most overlooked pages for many small business websites, but in reality, this page is one of the most important that will help you increase your online presence and drive qualified traffic to your site.


What are the Benefits of having a FAQ page on your Business Website:


Improves user experience

No matter how clear and well-organized your website is, users with questions probably have to browse through a few pages looking for the right answer, which can be annoying for a visitor that just wants a quick answer to an easy question.


By compiling answers to common questions on every possible topic related to your business, an FAQ page gives visitors a central place to find the answers they need.


Saves your money on customer service

By providing a single place to get answers to commonly asked questions, you give your site visitors an initial place to go when they otherwise might have picked up the phone to call you (or worse, given up and abandoned your site entirely).


With a good FAQ page in place to answer basic questions, your customer service agents can spend their time helping with more complicated issues.


Brings new website traffic and new customers

Search engines love FAQ pages because they provide relevant content to help Google understand your business.


This means that you need lots of good content to help your business get found in search engines. Your website’s FAQ page is the perfect place to publish lots of interesting information about your business, products, and services. This in turn will bring big traffic to your site.


Builds trust and shows that you get it

A well-written FAQ page shows experience. You know what customers are thinking and you’ve already got an answer. It’s a great way to increase the trust and professionalism of your website.


The benefits of having a FAQ page on your Website



Tips for Writing a Good FAQ Page

You can either create your own FAQ page and put it right in your website navigation menu or website footer so it’s easy to find.


Write the questions from a customer's point of view as if the reader would ask. Sticking to this format makes more sense for a reader, reduces confusion, and more closely matches what people actually type into search engines.


Keep actual questions and answers this would sound obvious, but when someone finds an FAQ page they want specific information and not a marketing pitch or long storytelling.


Keep your answers short and simple, not more than 100 words.


Start your answers with a YES or a NO this might save the time of the reader and also use day-to-day vocabulary that any ordinary user would use and understand.


Thinking of going online? then we might be your perfect choice. VistaShopee offers you a completely personalized & fully controllable CMS with Services, Blogs, FAQ, and many more page additions. Now Explore our plans and choose the best that suits your business needs.

https://vistashopeesolutions.vistashopee.com/VistaShopee V/s Wix – Which is Best for your Online Business ?

VistaShopee V/s Wix – Which is Best for your Online Business ?

Comparison
Dec 16, 2021
VistaShopee

Choosing the right eCommerce platform for your online store can be a bit of a struggle, especially when all of the platforms are offering more or less the same features.


This comprehensive VistaShopee vs Wix comparison guide will help you evaluate both platforms and select one that meets your eCommerce requirements and that is easier to use and manage.


Platform:

Wix is first and foremost a website builder that offers e-commerce functionality. Whereas, VistaShopee offers a complete eCommerce platform that helps you launch your online business quickly and successfully.


Solution:

Wix is primarily considered for building basic content-based websites for users wishing to create blogs and other websites like conveying information or showcasing content. Wix is more suitable for small online stores and non - profit making businesses.


While VistaShopee believes in growth and excellence so we are always ready for you to go for that extra mile. No matter start small and grow big as per your business requirements our exclusive plans are designed for any business of any size.


Template Customization:

One demerit of Wix templates is that they can’t be changed or switched after you’ve selected one. This can create a problem if you want to rebrand your store later.


Here VistaShopee is the most flexible platform that it has an array of multiple themes and templates to choose from, each easily configurable with your brands tone giving you that different look and feel to your website.


Storage:

Wix offers a storage capability ranging from 20GB to 50GB giving less space to explore for such business owners who want to widen their horizon of business. Wix is well-suited for low-volume sellers and VistaShopee is best for larger volume merchants looking to truly invest in e-commerce with Unlimited Storage.


Payment integration:

There is a limited selection of payment gateway in the case of Wix as it may not be suitable for Indian Businesses due to no Indian payment gateway integration options like Google Pay and PayTM.


Whereas VistaShopee offers a much wider range of payment options for both international (PayPal, Stripe) as well as national (Razorpay, CC Avenue, PayU, InstaMojo, PayTM, Cashfree)


Contract:

In Wix, there’s no monthly payment system. Hence you are bound by yearly contractual payment. Whereas VistaShopeee provides monthly as well annual payment subscriptions where can end the subscription anytime you wish to & there won’t be any further charge.


Whether you’re just starting out today or looking to upscale your business, the right e-commerce solution you choose will not only meet your online requirements but also your customers.


Need a simple and fast way to launch your online business right now? No matter the size and type of industry now get VistaShopee – A Complete Solution for your Online Business!

https://vistashopeesolutions.vistashopee.com/How to Write Attractive Product Description that Actually Sells

How to Write Attractive Product Description that Actually Sells

Marketing
Dec 02, 2021
VistaShopee

The customer is now on your page, looking for the perfect product that fits his/her need.


The very last step is convincing the customer to click the “add to cart” button.


How?


With an appealing product description.



This means – the product description is one of the most important aspects of your online shop when it comes to conversion.


Having a good product description on your online shop is as important as having great images or a technically flawless website. A good product description not only improves the customer experience but also helps you to boost your sales with attractive product copy that actually sells.


Before we dive into how to write an attractive product description let’s define what is a Product Description - A product description is a form of marketing copy that provides all the information and details of your product on your e-commerce site.


In an online world, you do not have any salesman that would educate customers about which product you offer or sell. But an attractive product description that describes your product in detail with lucid language would make great sense to help you seal the deal with your online visitors.


How to Write an Attractive Product Description

Know Your Audience

The more you know your audience the better you will be able to write your product description. Good market research will help you to draft a buyer persona that will give you an idea of which individuals your online business is targeting.


Focus on Features and Benefits

A good product description should focus on the product’s features and benefits. Obviously, the features are a bit more clear and on point. The benefits will require a bit more creativity and understanding of your target audience. Don’t forget to use some powerful words like Absolute, Elegant. Remarkable, Amazing, that makes it more authentic and appealing.


Use Story-Telling

Once you get a clear idea about your target audience try to touch their emotional pain points. Customers are always on the look for a solution to their problem in the form of a product. Emotions always inspire a person to buy products that fit them.


Product Images & Videos

A good product copy merges well with the images of the product. Images give a closer look from every angle for the customers to visually get enticed to buy the product. And sometimes images don't do justice to your product, and that's where videos come into play. They are a great tool to show your product in use and even for a quick tutorial, apart from showing the product in 360°. They are very essential in your product description write-up. 


Make It Readable

Generally speaking, customers would get bored reading your long product descriptions. Our eyes are like scanners they read only those points that make sense to them. For this adding bullet points can do wonders, VistaShopee lets you sort out long descriptions into tabs where short and brief product explanations can be presented in bullet point form.


Make it SEO Friendly

Write your product description keeping in mind the right targeted keywords. From an SEO point of view infusing the right keywords will help your rank your page in the search engine results page. VistaShopee makes your SEO practices effortless with inbuilt SEO tools like Header tags and Meta Descriptions. Some keyword research tools like Ubersuggest will help you find out some amazing keywords.


Now VistaShopee makes it possible for you to skyrocket your business with your own website and a PWA app giving you the needed resource to make your mark in the online world.

https://vistashopeesolutions.vistashopee.com/Start Small and Grow Big with Local SEO

Start Small and Grow Big with Local SEO

Marketing
Nov 25, 2021
VistaShopee

Today every business has a website and everyone in the online business world is fetching for that one customer that would give sales to their business.


But however, it doesn’t matter how great your business is—it will fail if people don’t get to know about what services or products you offer. But how can you get the word out to your community about your company and attract new customers?


With local search engine optimization services, you’ll improve your visibility and gather a lot more attention from the people in your region.


What Is Local SEO?

Local search engine optimization is all about improving your company’s visibility on search engines in your region. When people in your city are looking for a business like yours, you would want them to find you first instead of your competitors.


In order to do this, you need to improve your local SEO.


Google My Business

Google My Business allows your company to show up on Google’s sidebar when people search for things related to your company. For example, if you offer Homemade Tiffin services in Mumbai and someone Google’s that keyword, your business listing will pop up and people may also get to see your company.


Creating a business profile on Google is free and will help you engage with the local market on Google and Google Maps whenever they search for services or products that you offer.


With VistaShopee your business will get a support for local products deliveries in the form of manual or with pre-integrated delivery partners like WeFast for quick deliveries around your locality.


Optimized Titles, URL’s and Meta Description

Make sure that each page of your website is optimized properly with correct titles, URL’s and Meta descriptions that accurately define or describe what exactly your business offers and where your business is located. This helps Google connect you to your local market and to people who are looking for a business like yours.


VistaShopee offers you an in-built SEO tool so you can easily add Title, Meta Description, and Meta keywords thus helping you in your local SEO efforts.


Localized Content:

For any online business, it is very important to understand that ‘Content is the King’. Creating quality is essential for search engine optimization. But if you want to spread your business first locally then you would need to create content that targets local keywords.


For example, a localized blog would have a title like “The Best home-made tiffin service in Borivali”. When someone would search with your targeted keyword, your page would show up and you would be able to attract a potential customer that’s in your region, not someone that lives across the country.


It’s never too late to utilize the power of local SEO for your online business so you can boost your company’s visibility and attract new customers. Your competitors are already doing it, so it’s time for you to catch up and start improving your local SEO. 


If you are still finding a way to create your mark in the online world, VistaShopee makes it possible for you to change your online business idea into reality.

https://vistashopeesolutions.vistashopee.com/PWA – A New Way to Skyrocket your Online Business

PWA – A New Way to Skyrocket your Online Business

Marketing
Nov 22, 2021
VistaShopee

PWA (Progressive Web Apps) is one of the most talked-about technology shifts in the web and has gained an unparalleled momentum among the practitioners in the IT world. Unlike traditional applications, progressive web apps are a hybrid of regular web pages (or websites) and a mobile application.


This new application model talks all about removing friction and making it easy for the users to get to what they want.


Now let’s talk about why PWA technology is the need of the hour today for many businesses


It is Reliable


PWA is of the most reliable technological application that one can find on their mobile screen. This is because regardless of network conditions, the application never breaks down or becomes unresponsive. However the level of offline functionality depends upon the application, some may completely work fine offline while some may display only meaningful content informing the user that they are offline.


It is Responsive

Progressive Web Applications makes it possible to adapt to different screen sizes and orientations, ensuring that the user experience is great for all users. A good responsive design helps to ensure that your application will continue to work with new devices in the future.


It is Engaging

PWA has the potential to offers some of the similar benefits just as of any web application. Having an icon on the home screen makes it easy to get into the app and push notifications can help alert the user of important information that requires their attention.


It is Secure

Progressive Web Apps are secure by default. The technologies powering PWA require apps to be served over HTTPS to work.


The great thing about PWA is that the technologies used in creating such applications are progressive in nature so it is supported by all types of browsers. This means that those customers that have support for them will get an enhanced experience, but all customers will get a great a basic experience too.


Well, today it can be called as a myth that users will happily download the app of every website they visit frequently. Gone are the days when people used to have dozens of apps on their mobile screens but now it has limited to only useful and those app that carries less storage space.


Studies suggest that each step to download an app reduces 20% of users. But in fact, PWA reduces the steps between the discovery of an app and getting it on the home screen and thereby eliminating the friction of getting an app installed. This provides a kind of fair ground for many businesses to pitch in their PWA into the market.


So in this way, we can say that PWA holds the potential to give a boost to your online business when supported with a website. VistaShopee makes it possible for you to skyrocket your business with your own website and a PWA app giving you the needed resource to make your mark in the online world.

https://vistashopeesolutions.vistashopee.com/VistaShopee V/S Dukaan

VistaShopee V/S Dukaan

Comparison
Nov 18, 2021
VistaShopee

As we all know that the future is digital and eCommerce is the new way to do business. This is the reason why many shop owners, small business owners, home entrepreneurs, and more are trying to create their own online presence.


Now, if you are a newbie (to the business world) and planning to take your first step in the online direction, then it’s a good choice. While there are many e-commerce platforms available in the market, choose which is comfortable for your business and which is secure for the future.


Dukaan is a DIY platform that enables merchants, retailers, and others with zero programming skills to set up their very own eCommerce store using a smartphone.


VistaShopee is a newborn star with an aim to create stars in the e-commerce marketplace. It is a complete E-commerce solution that makes it easy for you to start your online business journey. 


Dukaan can be considered a good option as a great start for your online business. But if you are looking from a long-term point of view then you must give it a second thought. Here VistaShopee gets one extra point as VistaShopee is developed on the basis of growth and future security of your online business needs.


Now let’s talk about some comparable points that will help you make a wiser decision before stepping into the world of virtual business.


Product Showcase

In an online world, you do not have any salesperson that would educate customers about which product you offer or sell. 

Dukaan lets you show products with images added only up to 8 giving you a limited chance to explain your product in detail. While VistaShopee gives you In-built Product Showcase Tools to convince customers like you can add Multiple Product Photos and Videos showcasing your product from every angle. Explain your products in detail with attractive descriptions and information tabs.


Themes

Dukaan lets you make your store unique by choosing unique looks from a list of themes. But with VistaShopee you get to choose from an array of multiple themes. Each theme has multiple configurable colors to look unique and that matches with your brand’s tone. In this way, your website would get a different look and feel and will be much more appealing.


Marketing 

For your marketing efforts, Dukaan provides some plugins that you need to install thereby making your website much heavy to load and creating lagging issues.

VistaShopee understands that digital marketing is the need of the hour to expand and grow your business. So it gives you various inbuilt go-to features like SEO Tools such as Headers, Meta Description, Meta Keywords, and Alt Text. Integration of Google Analytics and Facebook Pixel makes it possible to analyze visitor behavior and remarketing to them. Social media handles make it easy for your customers to connect and follow you and even instant sharing of products and Blogs with Featured image increases your reach.


Transaction Charges

Dukaan takes a transaction fee for every transaction made by you ranging from 1.49% to 2.99%. While VistaShopee charges a flat fee with a monthly/yearly payment module and no other hidden charges.


SMART Application

VistaShopee provides a unique app called SMART(Sales, Marketing, Administrating & Relationship Tool for its users to multiply their revenue with their online shop.

VistaShopee SMART App will be connected to your Online Shop and will help you and your Sales and Marketing Team to Create & Share Visiting Cards, Letters on Letterhead, Flyers, Brochures, Catalogs, Price List, Quotation, Order, Invoice, Messages, and Social Media Posts.


Hybrid Platform

VistaShopee is a platform that is not just limited to e-commerce(buy & sell process). But it is a hybrid platform suitable for any type of business whether you offer only services or both products as well as services it all goes well with VistaShopee.


Expandability

VistaShopee believes in growth and excellence so we are there with you in your journey from tiny steps to larger leaps. No matter start small and grow big as per your business requirements, our exclusive plans are designed for every scale of business. And at the same time, it’s also designed for tech-savvy users (and maybe even developers) since it’s built for scaling businesses. The website can be further customized by modifying the HTML & CSS of the store.


Whether you’re just starting out today or looking to upscale your business, the right e-commerce solution you choose will not only meet your online requirements but also your customers.


We at VistaShopee will help you on your way to running a successful online store. With our easy to handle platform and various added benefits, you’ll be able to sell your products online with ease. 

https://vistashopeesolutions.vistashopee.com/Blogs – An Easy and Affordable Marketing Tool For Your Business

Blogs – An Easy and Affordable Marketing Tool For Your Business

Marketing
Nov 09, 2021
VistaShopee

Due to technological advancement and the dynamic nature of consumer demands today the companies have developed a different approach in conducting their businesses.


 It is becoming increasingly important for small businesses to develop a strong web presence to engage and communicate with their customers.


While creating a highly developed website is a key component in establishing a remark into the online marketing world, but the global economy's ever-changing nature requires businesses to go further.


If you run a small business, chances are you are wondering if blogs are worth the time and effort for your business. The short answer is a propounded YES! Writing blogs on a frequent basis is a relatively easy, inexpensive way to enhance inbound marketing efforts, drive traffic to your site, and attract more prospective customers.


Boost Search Engine Optimization

Search engines love to provide fresh, valuable, and relatable content to readers. Blogs can be a great idea to provide frequent content with a blog post to your website. With consistent blogs, you invite Google and other search engines to new content to index and in turn create opportunities to infuse those important keywords to increase your visibility on search engine results pages (SERP).


With VistaShopee there is an added advantage that you do not require any kind of third-party plugins to support your SEO efforts. There is an inbuilt section for adding Meta Title, Meta Description, and Meta Keywords so that you’re On-page SEO is always on the right path.


Establish your Business as an Industry Expert

No matter how small your business is, you can build trust and influence within your industry by providing valuable, expertise in your blog posts. Over time, you become a “go-to” resource for helpful, informative content, which can ultimately lead to higher customer conversion rates.


This is especially important for small businesses looking to gain credibility to compete with larger companies. VistaShopee gives you the benefit of having an exclusive Featured Image for your blog that lets you generate higher click rates and increases your credibility and trust.


Connect People to Your Brand As A Niche

Blog posting allows you to show a personal side of your business that will easily resonate with your readers otherwise the customers won’t see through outbound marketing techniques. Blogs on your website give others a sense of the corporate standards, vision, and unique personality of your company.


VistaShopee helps you to set your brand as a niche by enabling you to write blogs in your domain area such as Health benefits, How to or blogs on general topics.


Add Value Addition to Your Readers

One of the biggest benefits of business blogging is the ability to provide value to visitors. Your blogs must be something that provides solutions to their problems and in return your chances of getting sales increases.


Of course, don't forget to mention your products or services to promote through blogs but explain in a subtle and helpful manner. If your blog post simply promotes your business readers won't be interested to read rather connect with them on an emotional level that will persuade them to purchase your products.


Increase Sharing Capability

Every time you blog, you create an opportunity for your audience to share your blog with others. Whether they link to your blog post, tweet it, or email it to others, it’s free marketing and it further boosts the credibility of your business. With VistaShopee it becomes easier for you to share your blog post with your friends, family, and your readers through simple blog link sharing on Whatsapp and other social media sites.


From a practical point of view, blogging just makes sense. With minimal effort and expense, you can build credibility, boost Seo, increase website traffic, and build relationships with potential and current customers. This is a one-time opportunity that any business should definitely not give up.

https://vistashopeesolutions.vistashopee.com/Your Own Brand In Every Customers Hand

Your Own Brand In Every Customers Hand

Why VistaShopee
Nov 02, 2021
VistaShopee

Mobile is a device that plays an important role in the decision-making of a lot of purchases. If your brand is present in that mobile the chance of you getting more business increases at a much higher level.



In fact, a recent study says that 79% of customers prefer buying products from mobile as it is easy and comfortable to place an order anytime and anywhere.



VistaShopee helps you to get into the mobile phones of such customers by having your own app. Your app can be installed on your customer’s mobile with your company logo as an icon for it to start.




Obviously, your app will contain your products with their images and description giving a detailed idea about your products to the customer. You can set prices for your different kinds of products and also keep offer prices. Your customers can seamlessly add the products to their cart and will be able to checkout effortlessly with a smooth payment process.



Your app will be of the latest PWA technology. This will be of light weight thus not taking much space on your customer's mobile. This app will be compatible with both IOS and Android users therefore it becomes much easier to share the app with you and your customers.



Thus, this is how your brand will shine in every customer’s hand. Now Get VistaShopee – Your Own Branded App Ready and Start Your Online Business journey Easily and Effortlessly.


https://vistashopeesolutions.vistashopee.com/Visibility is the Key to Success

Visibility is the Key to Success

Marketing
Oct 19, 2021
VistaShopee

In today’s market, the customer will buy what he sees. The market is very competitive. There are similar products from different companies competing for the same market.



If a consumer doesn’t see your product then he/she will just buy a competitor’s product. That is why it is very important for you and your products to be visible to the customer at all times.



There are many ways in which you can be visible in front of your customer’s eye every time. Website and Social media can be some of the most suitable ways to be visible online.



But one thing that cannot be denied is that today mobile phones are found in every person’s hand and people spend more time on their mobile screens than at any other place.



VistaShopee makes it possible for you to increase your product visibility by having your own app. Your App will talk only about your brand giving a clear idea about your business to the customers. Your Own App will add another channel for your customers to interact with your brand thus giving more exposure and transparency.


When your app is present on every customer's mobile phone the chances of you getting more sales increases due to higher visibility than any other competitors.


A recent study suggests that 88% of customers prefer to research online before making a purchase either online or in a store. Hence Visibility is essential to winning more customers and driving higher sales.


Therefore in this way is how More Visibility is the key for your business to succeed and hence Jo Dikhta hai Woh Bikta Hai concept is achievable.


Now Get VistaShopee – Your Own Branded App Ready and Start Your Online Business journey Easily and Effortlessly.


https://vistashopeesolutions.vistashopee.com/VistaShopee V/S Shopify

VistaShopee V/S Shopify

Comparison
Oct 09, 2021
VistaShopee

Today online shopping has become more convenient than ever and so are many businesses are looking forward to going online.


If you have ever considered having your own online business, chances are you must be wondering which tool is the best for you to launch your online business on. While there are many e-commerce platforms available in the market, but choose which is comfortable for your business.


Shopify is considered a leading e-commerce platform with global users consisting of more than 1.7 million selling their products online.


Now let’s talk about VistaShopee


VistaShopee is a newborn star with an aim to create stars in the e-commerce market place. It is a complete e-commerce solution that helps the virtual seller by developing an online personality with their own website and app.


Shopify may be considered as a good option for the short term, but if you are looking from a long-term point of view then you must give it a second thought. Since Shopify proves to be a mismatch for the long term in budget-wise, ease of use as well as support wise.


We have come up with some comparable points that will help you make a wiser decision before stepping into the world of virtual business.


Indian for Indian

VistaShopee is a newborn Indian Startup all catered and understood Indian Business sense and requirements. Thus VistaShopee has created a specialized solution for Indian businesses.


Applicability to Every Business

VistaShopee is a one-stop solution for any type of online business needs. With VistaShopee you can sell any kind of product right from Standard products such as Groceries, Clothes, and Cakes to Digital products like Software and even Configurable, Personalizable products.


Ease of Implementation

Shopify may require you to have a little bit knowledge of coding language whereas VistaShopee provides you a very user-friendly WYSIWYG kind of HTML editor giving you complete control to design your page.


VistaShopee is a platform that beginners can rely on given its simple and reliable characteristics. It is so easy to set up your online store that no prior technical knowledge is required at all.


Plugins

Plugins mean patch and when there is a patch there is always room for errors such as developer compatibility issues, Site lagging due to overload of plugins. With VistaShopee you don’t require any 3rd party plugins to get basic features for your online business such as SEO tools. VistaShopee comes with an inbuilt SEO feature like Meta Title, Meta Description, and Meta Keywords to be added to every page. So now you can easily improve your organic traffic and SERP ranking with the use of these SEO tools.


Support during Implementation

VistaShopee is there for you at every checkpoint of your online business journey. It offers you their three-tier support system only for you 24/7. You can either go through their training videos which are available both on the website and on YouTube as well as you can call them on +91 9808198198 or email on info@vistashopee.com.


Even partners available in your area would be happy to help you. And the most interesting point to be noted is that if nothing works in your favor you are always welcome to attend FREE Online Webinar Everyday @ 5 PM and get your doubts solved in no time.


Affordability

As VistaShopee is a complete e-commerce solution so we always have your back in your entire journey of online business. VistaShopee plans start with 499/- per month –flat fee without ANY HIDDEN CHARGES or COMMISSION, as and when your business grows further you can easily upgrade plan conveniently without any hidden cost of setup, premium plugins, extensions and hosting, etc.


Though Shopify starter plan beginning with 29$/ mo with 2.9% + 30 cents per online transaction is cheap to start but however seems to get expensive over time as your business grows you’ll be prompted to pay more for additional features and integrations.


Mobile Platform

VistaShopee makes it possible for you to be present in every customer’s mobile by having your own App. Customers prefer to make purchases from their mobile more often than from a website. Your App will be of the latest PWA technology which does not take much storage space in your customer’s mobile phone and it is suitable for both Android & iOS. Whereas Shopify does not offer a feature of you having a mobile store.


Expandability

VistaShopee believes in growth and excellence so we are there with you in your journey from tiny steps to larger leaps. No matter start small and grow big as per your business requirements our exclusive plans are designed for every scale of business. And at the same time, it’s also designed for tech-savvy users (and maybe even developers) since it’s built for scaling businesses. The website can be further customized by modifying HTML & CSS of the store.


SMART Application 

The Biggest comparable point to be looked upon which Shopify does not offer is that VistaShopee provides a unique app called SMART(Sales, Marketing, Administrating & Relationship Tool for its users to multiply their revenue with their online shop.


VistaShopee SMART App will be connected to your Online Shop and will help you and your Sales and Marketing Team to Create & Share Visiting Cards, Letters on Letter Head, Flyers, Brochures, Catalogs, Price List, Quotation, Order, Invoice, Messages, and Social Media Posts.


Whether you’re just starting out today or looking to upscale your business, the right e-commerce solution you choose will not only meet your online requirements but also your customers.


Need a simple and fast way to launch your online business right now? Then Get VistaShopee – A Complete E-commerce Solution for you!


https://vistashopeesolutions.vistashopee.com/Start your own Mobile Store FREE !

Start your own Mobile Store FREE !

Why VistaShopee
Oct 03, 2021
VistaShopee

If you have ever thought “ Does my business need a Mobile Store? ” you’re in the right place. Building a Mobile App  / Store for your business is a serious endeavor, so you need to understand the importance of having a mobile app for business and the advantages of having one within your organization.



Yes, definitely you need Your own Mobile Store to start selling online and reach more customers.



Developing a mobile App for business can offer valuable marketing opportunities and help you reach your target audience, as well as many other advantages that will help put you ahead of your competition.


You can get many options out there for creating a mobile store. But here in VistaShopee, you can create one with absolutely no charges at all.


VistaShopee helps you create your own Mobile Store with minimal steps FREE.



Here with Vistashopee, one can go online selling with their own branded App in less than 24 hours. Check out our demo Mobile Store of Cakes and pastries.







Starting with VistaShopee, you just need to follow some simple steps and you are good to go LIVE!


Just visit our website www.vistashopee.com or call at – 9808198198.

Provide your Store name, Logo and product details, and payment gateway details. That’s it!

Your Own Mobile Store is ready to take orders. We help you build your App and are ready to support you anytime when you face any difficulties.


Get VistaShopee  -  An Order Taking App Now and build your online business and grow fast !


https://vistashopeesolutions.vistashopee.com/Top 5 Things A Must To Add On Your Website

Top 5 Things A Must To Add On Your Website

Marketing
Sep 15, 2021
VistaShopee

Websites are an important marketing, communication and outreach tool for any business. Whether a small or large company, your website is sometimes one of the first impressions you give. Just as a physical store attracts customers with great exterior aesthetics similarly an online shop needs an amazing website to engage viewers. By creating a concise, easy to navigate, and updated look on the web, you will have the support you need for many business endeavors. Even if a website is not your home base, it provides a place to grow your platform.


This is all because of the strategic and innovative placement of elements that not only adds to the user experience but also ultimate conversions in the form of email submission, product buying or brochure downloads, etc.


So, here are five things/factors that every website should include! 

1. Product/Service Details

2. Unique Selling Point (USP)

3. Reviews & Testimonials

4. Frequently Asked Questions (FAQs)

5. Calls To Action (CTA)



Product/Service Details :


This first factor is one of the most important one that sets your product or service above the other competitors in the market. Give a brief and clear description of who you are, what you offer, and try to touch the pain points of the customer. After all, a prospective customer searches for a solution to their problem in the form of a product or service whenever they are in need of on the search engine.


Start your online business with VistaShopee


Unique Selling Point or USP :


Believe me or not but adding unique selling features and benefits about your company or product/service goes a long way in converting customers into actual customers. A takeaway would be that always try to convert features into benefits. The fact is not deniable that features are important but not much impactful as you need to sell the results, not the product. All you need to do is try to interlace both features and benefits so that people can visualize how the product can change their lives if they purchase it.


" FEATURES TELL AND BENEFITS SELL "


Reviews & Testimonials :


Any customer would not be interested in buying a product or availing of service from a non-trusted brand or company. It is a fact that people often try to copy or imitate others even in the case of buying. So it is highly recommended that you must add reviews or testimonials on your website of some of your happy or satisfied customers as it adds to the trust and credibility of your company. Good credit points of your customers can act as an advocate and boost your sales in many ways. You can create videos, case studies, or even graphics to present all of the amazing work you have completed for others!  


Get Testimonial page with VistaShopee



Frequently Asked Questions (FAQs) :


Under this factor, you can add some most common questions or queries that your prospective customer may ask along with the answers to them. Visitors may have some doubts or queries related to your product or service that may refrain them from closing a deal with you. It’s better that you give answers to some common frequently asked questions, this may also cut down your extra cost related to the customer care support system.


Calls To Action (CTA)  :


Adding a call to action is one of the crucial point that will help you to seal the deal with your prospective readers and finally convert them to actual customers. You need to tell your final customers exactly what to do, how to do it, and what you want them to do right now. Always create a sense of urgency so that they turn up quickly like (Get Started Today !, Click Here, Download Now, Sign Up). Try to remove any risk associated with the product ( Money Back Guarantee, Join free for a month, Register Now No Credit Card Needed).


Infuse Call to Action buttons easily with VistaShopee

https://vistashopeesolutions.vistashopee.com/How Professional Product Photography Can Boost Your Business

How Professional Product Photography Can Boost Your Business

Marketing
Sep 12, 2021
VistaShopee

Our world and its activities are primarily based on visuals. Human nature reacts to the visuals faster than to the audio. This distinction can be easily understood by conceptualizing advertising done on the radio and running commercial on the TV set. Certainly, the ads running on TV sets would be able to make a more significant impact on the prospective/ target audience.


People can see the actual product in front of their eyes, and this feature is lacking in audio radio commercials. This phenomenon is taken further by the e-Commerce business where pictures have even more significant impact and attracting the customers. Visitors on the site check out the product first and then its details.


The low-grade photographs or the sub-standard pictures can make your online business lose the battle or online competition. Unclear and disinteresting photographs can turn the clients off from the portal, which means lower conversion rates and losses.


So always take product photography  as a serious affair for your eCommerce portal if you want to create a place for yourself and your business on the internet. How can professional product photography boost e-commerce business?


Here are the guidelines  stating how professional product photography can boost online business. These are as follows:-


1. Increases the credibility of the online store.

2. Images help to stand out in the competition.

3. Narrate the idea or the story behind the product.

4. Photographs as per the requirement of each category of the product .




   A product photograph that is shot showing the context of a product in use is one method you can use to create stunning images. This technique can help to emphasize particular features of products by capturing them in different environments and brings them to life. Experimenting with a variety of visual elements can show the different creative uses of a product.


Images That Show Products Dimensions


Another type of product photograph is to demonstrate the physical proportions of a product to customers. To create an image that illustrates the size of a product various techniques can be applied so that customers can determine the dimensions of a product. One technique to achieve this is to shoot products with objects that customers have a previous knowledge of, for example, a two pence coin.


Products on a Plain Background


One of the most common product photo types is a shot with the individual product against a plain background this can be either black or white. This format is frequently shown on category pages, product pages and often members of the press ask for images with a plain background. A product photograph with a plain background is useful for selling products online because it creates a seamless look for your product photos across your website. Shooting product photos with a plain background can also prevent customers from being distracted by other objects in the same photograph. Using a product photo that has a plain background not only helps your business look professional but will build their trust in shopping with you.

Macro Shots


The use of product photography on an e-commerce website is essential because consumers do not have the ability to hold the product physically. Macro shots should be used in addition to standard product photos. A macro shot will provide your business with a method of depicting the texture of a product. This gives customers a close-up of the smallest details. Remember, lighting is an important aspect of a macro shot because it can highlight details that might not be noticed otherwise.


360 Product Photography


One popular trend in product photography is the use of 360-degree photographs. This is a fantastic technique for displaying products on an e-commerce site and enables potential buyers to interact and examine a product in more detail. As a result, this allows you to showcase the best design features of your product to encourage people to carry out purchases via your online checkout. At Freshpack Photo, we offer 360 product photography service that can help your business increase sales and conversion rates.


Group Shots


Traditionally product photographs are taken of individual items but displaying products in the same collection is another interesting technique that businesses can use to market their products. Laying out products in groups can present an entire product range in one image. If you need professional product photos for your business to include in a catalogue or feature advert, do visit Ecommerce Photography India.  


https://vistashopeesolutions.vistashopee.com/How To Add Products In Your VistaShopee App

How To Add Products In Your VistaShopee App

Why VistaShopee
Sep 07, 2021
VistaShopee

So finally you have decided to support your online business by having a website or an app. Great decision, Hats Off!!


But have you ever given a thought on this that What makes an online purchase? No doubt advertising, marketing, design or optimization plays an important role in generating revenue for your online business. But ultimately one thing which is extremely important is the product and how you segment or arrange them on your virtual store.


A product is anything that is offered for sale to satisfy a customers need or demand. Quality product placement on your website or app is of obvious requirement, but yet it is least concerned by some specialist and online store owners successful sales technique. Huge efforts and money are spent on advertising, marketing and search engine optimization, but after all a customer’s purchase journey matters right from browsing the product to final order placement.


The main reason behind a person choosing online shopping is the 3 C’s that are associated with online purchase which are Convenient, Comfort and Customized experience. For any website or an app proper user experience and Navigation is utmost important. A user should be able to comfortably browse your product gallery, add it to the cart and finally click the ‘buy’ button.


Some Best Ways to Organize Products in your Virtual Shop:


Target Audience Segment.


If you deal in products that are specifically related to a particular age or gender then you can categorize your products as per men, women, kids or pets.  This is a great way to organize products and get specific data and feedback for each audience segment without having to filter by gender or age.


Organize by Product Location .


If a product is typically known to be found in a specific place, you should apply a location based product scheme. Just think of house decor websites or app and having products added to sections that match the kitchen space, living room, bedroom or bathrooms.  


Adding a product .


Before adding your first product, let’s get familiar with how product categories, tags, and attributes work.


Product Categories .


Product categories and tags can be created, edited, and selected at any time. This can be done when you first create a product or come back and edit it or the category/tag specifically.


Attributes .


These can be added per product, or you can set up global attributes for the entire store to use (e.g., in layered navigation).  


Product Types.


With attributes and categories set up and stock management configured, we can begin adding products. When adding a product, the first thing to decide is what type of product it is.


Simple – covers the vast majority of any products you may sell. Simple products are shipped and have no options. For example, a book.


Grouped – a collection of related products that can be purchased individually and only consist of simple products. For example, a set of six drinking glasses.


Virtual – one that doesn’t require shipping. For example, a service. Enabling this, disables all shipping related fields such as shipping dimensions. A virtual product will also not trigger the shipping calculator in cart and checkout.


Downloadable – activates additional fields where you can provide a downloadable file. After a successful purchase, customers are given a downloadable file as a link in the order notification email. This is suitable, for example, for a digital album, PDF magazine, or photo.


Variable – a product with variations, each of which may have a different SKU, price, stock option, etc. For example, a t-shirt available in different colors and/or sizes.  


Here’s a quick Tutorial How you can Add Products in your VistaShopee App:


Go to Navigation bar and under Products click on the Category to add product categories. Give product name, add image with proper size and choose product type and submit.



You can active or deactive the categories whenever you want and you can even decide the sequence of the category appearance on your app.



Now under the Products section click on the products to add products. Give name of the product, choose category, mention item code, add price and offer price if any. Then upload a nice attractive product image with proper dimensions. And don’t forget to write a good description below.  



In this way you can add products in many numbers as you want and it will get updated automatically on your VistaShopee app.

Still unable to understand the process?  Watch the video tutorial by Clicking Here.




https://vistashopeesolutions.vistashopee.com/Utilize the Power of Social Media to Grow Your Online Business

Utilize the Power of Social Media to Grow Your Online Business

Marketing
Aug 30, 2021
VistaShopee

A big smile arises on your face the moment you receive a notification that someone liked or commented on a post that you just shared on social media. See how it immediately lifts up your mood, this is what the power of social media is. And if similarly social media is used in a good way then surely it can bring positive results to any online business.


Now first of all let’s understand what social media is


What is Social Media?

In today’s day and age, the word ‘social media' has become a big talk of the town. Social media is an online communication platform that allows you to interact with your customers and share information in real-time.


Since people have gained easy access to smart phones with good internet connectivity, more and more people are joining social media. Today social media is not just restricted to creating personal bonds and relations online but also a great business opportunity to build trust and credibility with your customers.


Social media so far has evolved at such a rapid speed that one can simply know the nook and corner of a particular user with a single click of the mouse. 


If you are running an online business and still not promoting it on social media platforms then you are in great danger, there are billions of companies maintaining their social media pages just to maintain transparency and bridge the gap between brand and customer.


Let’s dive into what social media can do wonders to your business and maybe you might change your mind and start creating your social media profiles. 


Benefits of Social Media:

Social media is a two-way communication platform that helps you generate engagement with your followers through interactive messages. In this way, you get to know their likes and dislikes and develop products/services that meet their requirements.


Social media can help your business to -


Social media can help you find new customers and increase your customer base.


It can be a great source to get customer feedbacks and can get you to self-analyze your business and what are your strengths and weaknesses.


Do market research and grab opportunities to increase your market reach including international markets.


Active social media performance can help you increase revenue by creating loyal customers that become your advocates and promote business thereby reducing marketing costs.


Social media can be a great platform for creating awareness and creating a unique brand image in the minds of the prospects.


You can even get new business ideas and can exchange or share some valuable information by joining like-minded groups on social media.


You can increase traffic to your website and improve search engine ranking.


Links play a major role in your social media post, so make sure to add links to your website on every post to bring unfiltered traffic to your site.


Through social media, you can always keep an eye on your competitors - what kind of content they share, how they interact with their audience, etc.


And last but not the least social media holds the power of mass sharing capability. The meaning of the proverb “Sharing is caring” in real sense is justified by social media. When your post is well interesting and relevant to your business it doesn't take a single minute to get shared by your customers and admirers and it may spread like wildfire across multiple social media channels.


After going through all the social media benefits I’m sure you would be excited to know which social media platform is the best for you and your online business?


Then worry not here are the lineup of some of the trending hot social media platforms that companies are dying to be that unique star amongst the crowd.


Social Media Tools for your Online Business:


Not all social media platforms will be useful for your business. Consider selecting those platforms where your maximum niche customers are present. You must be there, where your target audience is as it is said that ‘Visibility is the key to success'. 


Facebook

Facebook is one of the most popular social media site having more than two billion users. Facebook is the most affordable choice for every business. According to Hubspot Research - Over 200 million businesses use Facebook's apps and free tools to raise awareness and engagement.

As you can find almost anyone on Facebook provided they have access to the internet. This means almost everyone in your customer base has a Facebook account that’s why it’s a top social media site for businesses.


Twitter

Twitter is a micro blogging site with a character limit of 280 words. That is why twitter makes it different for people to promote their business in a very concise and interesting way. The customer base is not huge as compared to Facebook but can be a great place to know what your customers are talking about.


Instagram

Instagram is one of the youngest social networking site with the majority of users under 25 yrs of age. Instagram is the best platform for those companies whose target audience is the young generation. Even though if your company is not young trendy, but still you can post creative photos to bring more visits to your website and engagement.


LinkedIn

LinkedIn is more like a professional platform to build connections in a formal way. It is a community of business workers and professionals who share and connect on a professional level making it more formal than other social media platforms. You will mostly have B2B and B2C contacts present here and the content shared here is mostly formal.


YouTube

Youtube is one of the number one video streaming platform. Here you can find videos across varied genres giving you the opportunity to receive likes and comments and increase your channel subscribers. For business, Youtube can be best to share product reviews, tutorial videos that can improve transparency and trust between you as a business and your customers.


So in the real sense, you got to know how social media is a powerful marketing and communication tool and how it can really give a boost to your online business.


In fact when social media icons are placed on your business website, it can really be a win-win situation for both you and your online visitors. On one hand, users can give a visit to your social media pages through icons/ links on your website and can follow you there easily and in return, you would gain the much-needed traffic to your website resulting in more visitors turning into leads.


Looking for a perfect solution to go online? Then why don’t you try VistaShopee? We are an awesome platform with in-built digital marketing tools for you to effortlessly carry out marketing efforts and much more. Call us today at 9808198198 or you may visit our website https://www.vistashopee.com to know more. 

https://vistashopeesolutions.vistashopee.com/Start Your Online Shop in Just 3 Hours

Start Your Online Shop in Just 3 Hours

Why VistaShopee
Jul 16, 2021
VistaShopee

If you are thinking of starting your own business or you already have a business and are struggling to maintain the “business as usual” status right now, then you are not alone. Businesses all over the world are having to adapt and find a new normal to survive post this covid scenario. But the good news is! Selling online is now easier than ever.


Starting an online store is way easier than starting a physical store. Whether you want to sell one product or a whole range of products in different categories, types, sizes, and colors, you can get your shop ready and up for running in just 3 hours with VistaShopee. 


Yes, you heard it Right! 


VistaShopee makes it possible for you to turn your business idea into reality with its content-driven and most affordable platform for creating websites and apps.


Now you must be wondering how this is possible and what are the requirements to go online.


Creating your online shop and kickstarting your online business is as simple as a cup of tea. This is all made possible with VistaShopee, your one-stop solution to all your online business-related problems.


First of all, let's chalk out the basic onboarding requirements you must need to complete for you to step into the online business world.



*A Clear Business Idea
*Business Name & Logo
*Products to be Added
*Domain Name


A Clear Business Idea

To start Shop in 3 hours you must have a clear idea of your business, the products and their types, business area, and targeted customers. And most importantly your desire to set up Online Shop.


Business Name and Logo

A logo is a very first component in the digital world that creates an impression on a visitor's mind. So the Must-have thing is an attractive and descriptive logo. The logo suits your business and explains the type of business you are in.


Products to be Added

The type of products or services you are selling should be well categorized and added to your online shop in the form of photos, product details, quantity, and pricing.

Just Three things are enough to set up an online shop under VistaShopee. Vistashopee has a product Library that you can import in your online shop and save the time of entering products one by one.


Domain  Name

A domain name is your shop address in digital format like www.shopename.com. If you already own a domain of your business name then your shop will be live on your chosen domain.

If you do not have a domain or any idea about it then no issues, VistaShopee will set up your shop on a subdomain at no cost.


If you are ready with all  the above requirements then


Nice work! you’ve come this far successfully, now you are just one step away from setting up your online shop with VistaShopee in just 3 hours and all set to go LIVE! To know more Visit us at https://www.vistashopee.com or call us on 9808198198.


We at VistaShopee strive towards helping startups, restaurants, retailers, wholesalers, home business owners, and entrepreneurs run a successful online store.


With our easy to handle platform and various in-built benefits, you’ll be able to sell your products online with ease.


And What's Better than witnessing your website coming LIVE! in just 3 Hours.

https://vistashopeesolutions.vistashopee.com/Retail to E-Tail – The Need of the Hour Today

Retail to E-Tail – The Need of the Hour Today

Why E-commerce
Jul 14, 2021
VistaShopee

The recent ongoing coronavirus pandemic has severely impacted the businesses of many retailers.

Due to lockdown restrictions and limited working hours the as usual footfall is very low and as a result they have not been able to generate adequate sales.

Today big online giants like Amazon and Flipkart have become successful in attracting large number of customers as they provide many benefits in the form of variety of product offering, seamless payment options, delivery at the doorstep etc. And hence people also find these online shops convenient and comfortable. In fact, a recent survey has found out that in India this pandemic has affected 82% of retail businesses.  


Why Shifting to Online is a Better Option Today:


Today half of the population in India owns a smart phone with good internet connectivity, so there is a great scope and a win-win situation for both the customers and the company. In today’s day and age having an online business is very vital to stay ahead in this competitive market and earn revenue. And yes, people today not only use the internet to search and review products online but also actually sometimes buy their products online too.  





Difficulties of Traditional Business:


Running a bricks-and-mortar business requires a lot of capital investment and administrative cost in the form of rent payment, staff salaries and other utilities. And purchasing a physical store is quite expensive as the prices of the real estate are soaring high. Retail business is restricted to only local markets and nearby regions that limits the scope of reaching wider customer base. Many retailers depend on traditional marketing formats which is extremely costly though they are a powerful means of advertising.   Upgrading your traditional business into a virtual shop especially in the form of a website or an app comes with bigger advantages and benefits.  




First let us understand what is E-Tailing “E-tailing or Electronic retailing is the use of internet to sell goods and services online” .


Actually moving a retail business online simply increases your visibility in this highly competitive market. That is the reason why your online presence will act as a complimentary to your traditional business.   Benefits of Going Online: One of the biggest reason to bring your retail business online is that you can expand your market beyond local customers very quickly across varied cities, states and globally as well. Another greatest advantage of moving into an online business is that you incur comparatively less administrative cost.


With a virtual shop you do not need to have a storage facility instead sell the products through your app or website and send it directly from the supplier to the customer. With the help of a website or app, marketing becomes an easy job as you can integrate social media pages where you can promote your products and services online. Along with that website analysis tools will help you to gain insights into your customer’s needs.  





VistaShopee is a platform that offers a helping hand in designing beautiful websites and apps to many traditional retailers like you and us. So that we can easily expand and transition our business into the online world smoothly.


With the help of VistaShopee you can have your own website or app ready with minimal charges and yes, even with no set up cost. You can have your virtual shop ready… at the earliest without any prior knowledge of IT.

Now Showcase your products effectively with VistaShopee.






With VistaShopee you can promote your store easily. You will get a marketing tool named - VistaShopee Smart .

It allows you to add your all business details and products , and it creates catalogs, Brochures, visiting cards, greetings etc. This way your marketing cost will get reduced automatically, and your business sale rises automatically.




Isn’t it Interesting??


Now what you can do is,


Buy a VistaShopee plan and start your online journey today!!


https://vistashopeesolutions.vistashopee.com/How to Grow your Business Online ? What is Mobile Commerce ?

How to Grow your Business Online ? What is Mobile Commerce ?

Marketing
Jul 09, 2021
VistaShopee

In today’s day and time, there has been a huge change in the way people conduct their business. Initially, retailers used to see their business only from the perspective of earning just the profit. During those days approaching and marketing products to the customer was very easy, as customers’ needs were also limited and simple.


But today due to the internet and technological advancement customers have evolved themselves as “Smart Customers”  who are always on the lookout for high-quality products at reasonable prices. So accordingly businesses have to change their perspective from company-centric to customer-centric and give more value to customers.


Internet and technology go hand in hand. Today half of the population has a mobile phone with good internet connectivity so it would be obvious that they would be on every social media platform. What today the brands need to have, is to be present where their target audience is. There is a saying that  “Visibility is the key to success in retail”. The more you are visible the more customers will come to you.


Let us understand what is mobile commerce “M-commerce or mobile commerce is buying and selling of goods and services using wireless handheld devices like smartphone or tablet”. Examples of m-commerce include in-app purchasing, mobile banking, virtual shop or digital wallet.


* 4 Ways To Grow Your Online Business *


Identify Your Niche And Develop A Unique Brand


For any business, it is very important the niche in which the retailer wants to do business. The type of industry, customer base, competitors and the type of product you are going to market all must be well defined properly. Developing a unique brand will give you a competitive advantage which is essential to stand out in the online market. Once you meet those criteria you will have a strong online presence and will flourish like never before.


Understand Your Audience Well


For any entrepreneur to be successful it is necessary to understand who their target audience is. The more you know your audience the better you will cater to their needs and the more they will turn to your business. Good market research will help you to draft a buyer persona that will give you an idea to which individuals your online business is targeting. This is in turn will help you to develop a robust digital strategy and increase your online sales.


Content Is The King


Today content is ruling allover on every online platform and even audiences consume those content in different formats like video, audio, and written. As more and more businesses transition to an online platform, they need superior content marketing skills so that their business flourishes online. Blogs can be a great example to grow online is relatively easy to create also.


Having A Social Media Presence


In today’s day and time almost all the people across various ages are present on social share. So it is necessary you as a business must also be there where your target audience is. Strong social networking sites like FB, Instagram, Youtube, and LinkedIn will give your online business the needed exposure and engagement to create a mark on the online platform.


So with a perfect digital marketing strategy and proper understanding of industry market will give your online business the required boost and success in the online market.


VistaShopee is a platform that helps businesses like traditional retailers in having an online presence in the form of a website or an app. Vista Shopee has plans ranging from 499/- to 3999/- so you can choose any plan as per your requirement and business type. Each unique plan gives access to you with different features and benefits.


Explore our website to find out our plans. Click Here.


Buy any plan and start your online journey with VistaShopee Today!!